Knock ’em Dead Secrets & Strategies Hailed as Career Book of the Year!

The following review is by Joyce Lain Kennedy, for 30 years the dioyenne of career columnists. You’ll be seeing this review in the 125+ newspapers , including LA Times, Chicago Tribune.

By Joyce Lain Kennedy
Tribune Media Services

Consider this unvarnished advice: “If you are going to survive and prosper as a professional over the long haul, you have to pull your head out of the sand — or wherever else you had it stuck — and start getting actively involved in the management of your life.” Read that again.
In these uncertain times, truer words were never spoken. They flow from the keyboard of one of the most influential authors in the career space: Martin Yate, creator of the popular Knock ‘em Dead books.
New guide. In his savvy new paperback, “Knock ‘em Dead: Secrets & Strategies for Success in an Uncertain World,” Yate — who knows the job-market playbook backwards and forwards — is aided by a star-studded panel of 42 senior recruitment experts.
In an unusual appendix, Yate identifies the 42 experts by name, job title, company, specialization, accreditation, contact data and — drum roll — years of experience! That’s good information.
Yate says the experts share three things in common: “They know what they’re talking about, they don’t pussyfoot around and they each genuinely care.”
Jay Block, one of the expert panelists who also authors best-selling books, endorses Yate’s theme of paying attention to the direction you want your life to take. Block says:
“Turn off the TV — and invest in improving your value to the marketplace. You can’t afford to go to bed as stupid as you woke up. If you do not learn something new every day to become more valuable to the marketplace tomorrow, you will become worthless.”
Rock solid advice. Whether your concerns are landing the job you want, choosing or changing careers, shoring up job security, climbing the professional ladder, or owning your own business, Martin Yate’s “Knock ‘em Dead: Secrets & Strategies for Success in an Uncertain World” is the career book of the year. Bet on yourself. — read it.
DEAR JOYCE: I have a job but I’m on the lookout for something better. A friend suggests I put the free version of, the “cloud-based” online storage and file syncing service on my smartphone, my laptop and my home PC.
By using Dropbox technology, when I create resumes and other job-search documents on my desktop computer, the data would also automatically appear on my smartphone and my laptop — no emailing files back and forth from one device to the other.
Sometimes I unexpectedly find myself with a potential employment opportunity — for example, I might need my work history to fill out a job application. With this technology, I’ll have my data at hand and will come across as competent and prepared.
Even so, I’m wondering how secure and private the “cloud-based” online storage services and file syncing services are. Do you have an opinion on this idea? — K.S.
I do like your thought of job search on the go and seizing opportunity where you find it. Dropbox has become a sensation, especially the free part. In addition to providing on-the-go data, there may be other ways to use the technology in job search that no one’s yet suggested. Readers?
Caveat: If you do install Dropbox on your devices, try to avoid recording any information that would cause serious grief if you became the victim of a digital break-in. Privacy and security alarms have been raised and rebutted over “cloud” storage on Dropbox and its competitors. Browse for two articles: “Security issues cast clouds over online backup services” and “Dropbox under fire for security concerns.”

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